First Come, First Served.
It all started with a passion for secondhand fashion
What began in Stef’s living room grew into a real store in the heart of Rotterdam North. Stef – the face behind Firstserved – began by selling her carefully curated finds right from home and on monthly creative markets. Customers traveled from all over the country, tried on outfits, received personalized styling advice, and usually left with something truly special.
In 2020, Firstserved Vintage officially registered with the Chamber of Commerce. Since then, the brand has grown step by step into a place where vintage and style meet, with a warm and welcoming atmosphere – and free styling advice tailored entirely to you.
From her living room, Firstserved Vintage expanded into a shared studio in Rotterdam’s city center with three other creative women. In June 2024, Firstserved moved into a temporary shared space with her friend Anna, owner of café Regina Rotterdam in Crooswijk, where she stayed until October 2024. Since December 2024, Stef has had her very own store on the Zwaanshals in Rotterdam North.
Stef’s love for vintage started young – she spent her early days scouring markets for unique pieces. Today, she knows exactly what her customers are looking for: timeless items with character that also align with today’s trends. Think: casual chic with a twist – from subtle to bold, always with an eye for detail.
At Firstserved, it’s not about big brands – it’s about style, quality, and personality. Sustainability is a top priority: Stef often chooses natural and eco-friendly fabrics and pays close attention to fit and sizing. Firstserved Vintage focuses on pieces that help build a versatile wardrobe, so everyone can find beautiful, high-quality clothing. Whether you're after a statement piece or a timeless staple with that little something extra – you’ll find it here!